So many things are sold today as "authentic" or "artisan" that these words have become almost meaningless.

Are we enjoying an authentic experience when a pop star lip-syncs at a concert and pretends to play instruments?

Are we enjoying an artisan product at Burger King where your selection may be served on an artisan-style bun? What does that even mean, "artisan-style?"

I'm not optimistic that we will ever feel confident in simply accepting something offered as as authentic and / or artisan as special.

I do have a few words I'd use to test any experience or offering to see if it meets my need for "authentic" or "artisan." A group of "P" words ... 

Place ... Is it of a real place? A place I can go to and find the things offered?

Person ... Is there a real person, or people, who can be identified, who I can meet and talk to, about their offering?

Passion ... Is there passion, something more than just a job or profit-opportunity, inspriting the offering?

Permanence ... OK, not really "forever," but "sustainable" ... does the offering deliver without doing harm?

Promise ... Does what the offering delivers live up to the initial promises used to gain my attention?

Some will argue that if the offering satisfies the receiver, that none of these Ps matter. 

For me, that offering would have to be very inexpensive indeed, to satisfy without these Ps.

DAH is me. David Anthony Hance.